A Semi-Custom Brand Transformation for a Cotton Candy Cart

Client Feature

Where Cotton Candy meets modern and trendy

SUGARFÊTE is a trendy cotton candy cart and Cotton Candy Collective for weddings and parties based in Charlotte, North Carolina. After hours of research, owner Stephanie came to the conclusion that way too many cotton candy carts feel cutesy and sweet (get it? 🙂 ), Stephanie craved a brand that stood out in a bold, intriguing, and modern way. She came across our shop and jumped at the opportunity for a Semi-Custom Brand transformation for her cotton candy cart. With a unique vision in mind, including inspiration from Rococo art and the idea of clouds as cotton candy, Stephanie reached out to make her branding dreams come to life. Check out how it all turned out!

The before (moose semi-custom brand):

The semi-custom brand transformation for her cotton candy cart:

What Stephanie said about the semi-custom brand transformation:

“I feel like I could have gone on and on and on about my experience and how ELATED I am with the results. I cannot wait to build off of what you have already started and continue to work together when SUGARFĂŠTE starts making money. Because of you, I am now confident that I can say “when” instead of “if.” That confidence and motivation you have given me has been such a gift. I am so eager to share it with those in my world!”

Want to feel this way about your branding too? Head over to our shop and pick out your new look!

Not your average design sidekicks

Emma is the founder, lead strategist and creative director/designer at Saltd Studio. She's a former professional ballerina, a goal-getter (maybe it's all those vanilla lattes?), and creative at heart. Her vision? Empower businesses to unlock their potential and grow with purpose. Before starting Saltd Studio Emma worked in marketing and design with retail brands, lifestyle and wellness businesses, tech companies and nonprofits.

In early 2025, Emma's husband, Cameron, joined in on the business fun. Cameron has worked in marketing for over 12 years and holds a BBA from the University of New Mexico. Cameron's expertise spans organizational leadership, website design, sales, SEO, funnel building, and marketing strategy. 

get to know us

Brand Identity

Take-notice custom brand identities that set you apart and build rapport with your ideal client.

Website Design

Custom websites that evoke curiosity and are impossible to ignore. Let's build your online home.

Tap-in the brains behind brand experiences that stick.


our services