Annie is a talented wedding and event floral designer and creative director in Colorado. She is launching a new business this spring called Bloom and Silk Rentals, providing rentable silk floral arches and timeless bouquets. Perfect for brides after a luxury vibe without the high price tag. Annie originally bought one of our Semi-Custom Brands, and we had a total blast transforming it into a lovely chic identity.
Annie wanted her wedding florist branding to feel elegant, whimsical, and high-end. So, we got to work designing a floral bouquet (we call it a “bow-quet”), a crafted brand texture, and a sweet floral ampersand submark. It all came together with a handwritten tagline and arched logos that play off her silk wedding arch designs.
The Semi-Custom Brand we began with
Annie purchased the Oak & Olive premade brand kit from our shop and curated a fantastic Pinterest board full of her design ideas. We were so inspired! Here’s what the semi-custom brand kit looked like originally:
How Bloom & Silk’s wedding florist branding turned out
What Annie had to say about Bloom & Silk’s Branding
“As a designer myself (albeit in the floral world, not graphic designer world), I have extremely strong opinions on aesthetics… Not only did Emma knock it out of the park with Bloom and Silk’s branding, but she took it to the next level! She conveyed everything I was looking for the first time she took up her pen. All I did was put together a modest Pinterest board and she knew instinctively, without even exchanging one spoken word with me, the overall brand vision I was hoping for. The only edit to the original designs was literally to change the shade of orange slightly! She is a creative genius and I so appreciate her help in making my vision come alive! I cannot thank her enough! She is exceptionally talented and I feel so lucky to launch my brand with her beautiful work!”
