Gardening brings so many incredible benefits. It lifts our mood, keeps us active, connects us with nature, and brings people together. When Emily, the owner of Wrenmere, began her journey, she noticed a gap between the gardening and landscaping industries. Landscapers often focus on structure, but not always on creating the kind of personal, beautiful spaces that gardeners dream of. That insight inspired her to open a garden design coaching business that helps people design, grow, and care for their gardens with confidence and creativity, one season at a time. It has been inspiring to see her vision come to life, and we are proud to have supported her with custom branding that reflects her warmth, purpose, and love for helping others grow.
Crafting a Brand That Grows With Purpose
We wanted Wrenmere’s brand identity to feel as thoughtful and nurturing as the gardens she helps others create. This custom branding for a garden design coaching business was developed to reflect creativity, care, and a deep connection to nature.
- Logo Design: Wrenmere’s visual identity is inspired by the quiet elegance of nature. Delicate illustrations of Queen Anne’s lace bring softness and grace, evoking growth, simplicity, and timeless charm. Alongside the artful depiction of a wren, the imagery reflects a balance of confidence and care. Together, these elements capture the heart of Wrenmere, showing gardening as an experience that feels elevated yet approachable, rooted in tradition while open to new possibilities.
- Color Palette:Â The color palette grounds the brand in earthy sophistication. Soft sage green speaks of renewal and connection to the natural world, while terracotta adds warmth and familiarity reminiscent of clay pots and freshly turned soil. Layered with gentle neutrals for balance, the palette creates harmony that is both distinctive and calm, welcoming everyone it reaches.
A Collaboration That Fuels Growth
For Wrenmere, building a strong brand meant more than creating a logo or choosing colors. It was about crafting a visual and emotional identity that truly connects with her audience and reflects her purpose. Through our collaboration, we helped transform her vision into a consistent and meaningful presence that feels genuine and lasting. Working together gave her the clarity and confidence to grow authentically, supported by a custom branding system that builds trust, enhances recognition, and lays a foundation for continued growth.
When asked about her experience working with us, she shared: “I had a fantastic experience with SaltdStudio. Really loved the personalized illustrations that made my vision come to life! I can now get my website and Instagram launched.”
The Result: A Custom Branding That Bridges the Gap
Wrenmere set out to close the gap between structure and creativity in garden design, and the custom branding for her new garden coaching business now tells that story with clarity and confidence. We believe that thoughtful design helps a brand connect with the right people and stand out in a meaningful way. If you’re ready to strengthen your brand presence, whether through custom branding, a new website, or a marketing strategy, we’d love to help your business grow. Let’s connect.
