Need Over Want is a lifestyle brand focusing on essential and timeless goods that embody intentional living. Their curated collections of staples, heirlooms, and lifetime products are sourced and designed for those who seek to maximize their living with fewer, high quality possessions. After becoming a dedicated Instagram follower of ours, Lauren, the NOW owner, decided to take the plunge with a professional brand identity. Lauren wanted branding that conveys a sense of warmth while tying shapes and texture in. With one of our premade brand kits in tow and her brand questionnaire complete, we got started on transforming our Ognes kit into a geometric Semi-Custom Brand.
The original Ognes premade brand kit:
The customized warm and geometric semi-custom brand:
Our Semi-Custom Brands are fully transformed by Emma in one week. We can change the color palette, update the logo details (by adding in your business name and tagline), redesign an icon or illustration, craft a custom brand texture or pattern, and more. Only two of each kit are sold to maintain authenticity for each business. Created for those on a smaller budget and timeline, our premade brand kits help you accomplish your visual identity goals with a professional eye and dash of flair. Want to browse the available Semi-Custom Brands? Head to our shop here.
